{"product_id":"k18-triple-bright-purple-shampoo-125ml","title":"K18 Triple Bright Purple Shampoo 125ml","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eK18 TripleBright Oxidation Defense Purple Shampoo is a triple-action purple shampoo designed to remove brass-inducing metals and minerals, neutralise existing brassiness and defend against future brass for brighter, longer-lasting blonde.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eUnlike a traditional colour-depositing purple shampoo, TripleBright targets brassiness with three technologies. Ionic detox removes brass-inducing metals and minerals, precision violet technology neutralises existing brassiness without staining or overtoning, and a biopolymer helps prevent metals and minerals from reattaching to the hair during washing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe easy-to-apply foam formula works across all hair types and textures and is designed for all highlighted and lifted tones.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eWho is it best for?\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eK18 TripleBright Oxidation Defense Purple Shampoo may suit you if your hair:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eis highlighted or lifted\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ehas developed unwanted brassiness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eis exposed to metals and minerals from hard water\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eneeds its tone restored and evened\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eneeds brassiness neutralised without overtoning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eneeds protection against future brass caused by metals and minerals\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eneeds a purple shampoo that won't stain when used as directed\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":58344005271896,"sku":"K18-40201","price":26.83,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0899\/2207\/7016\/files\/6dc38333-b0e0-42e8-a576-82006e1d1fc2.webp?v=1788181625","url":"https:\/\/gainfort.com\/products\/k18-triple-bright-purple-shampoo-125ml","provider":"Gainfort Hair \u0026 Beauty Supplies","version":"1.0","type":"link"}